All You Need Is the Air That We Breathe


All You Need Is the Air That We Breathe

What the World Is Doing to Improve Air Quality

Too often we are afraid to watch the news in fear of upsetting ourselves. For hours, we have sat waiting for a stroke of good news throughout the rainstorm of bad. Well, your search for positive news has led you here and we intend to give you some!

Sit back and get ready for some good news!



We are much more informed than we were years ago, especially the younger generations. I bet your neighbor’s kid in elementary school knows more about pollution than the average adult. If you visit the Environmental Protection Agency (EPA)’s website, you will find many clear, interactive graphics and facts on the 2019 AirTrends report. Websites such as these make learning about world issues accessible and almost fun. Facts do not always have to be shrouded in a cloak of a boring Times New Roman, 12-font essay.

The Global Education Monitoring (GEM) report explained that people with more education are more likely to be concerned about the environment. That makes sense, but it does not mean that is the case for everyone. Access to air pollution information is abundant in this age of information. Therefore, education on the subject has increased.



There are strong examples of laws making a difference in air quality. Below are cities that have made monumental changes:

  1. London has had a Clear Air Act in place since 1956, according to BBC. By 1968, the air quality had “substantially improved”. Currently, the city has imposed a Ultra Low Emission Zone in central London, which older vehicles need to pay a fine to enter.


  1. The CCA reports that Beijing, China has improved its air quality with the implementation of legislation. The Clean Air Action Plan created some very impactful changes!

Beijing Air Pollutant Reductions 1998 To 2017

Image Source


  1. 35 city mayors across the world pledged to give their citizens cleaner air in the C40 Clean Air Cities Declaration. The CCA states that these cities are agreeing to “implement substantive clean air policies by 2025”.

The world needs change and it needs it fast in terms of air pollution. Legislature is a great way to keep people on track, but commitment needs to come from all places, not just government.

Extra Info: If you want to learn more about the cleanest cities in America, here is a list from the American Lung Association!



We live in a world of innovation. Intuitive minds are getting credit for their magnificent ideas. Here are some inventions intended to battle air pollution:

  1. Did you know that there is a tower that sucks up dirty air for free? The Smog Free Tower, created by the Studio Roosegarde, “cleans 30.000 m3 per hour and uses a small amount of green electricity”. 


Image Source


  1. Bikes are healthier for the environment, but what if they also cleaned the air? Photosynthesis Bikes, created by Lightfog Creative & Design, do just this! A filter on the front of the bike takes in dirty and sends back clean air to the rider.


Image Source


  1. Graviky Labs at MIT created AIR-INK. Carbon soot from car exhaust is collected to create ink for pens and markers…. Amazing, right?



Image Source


How Can We Do Better?

The US economy has seen economic growth with the enactment of air pollution initiatives, according to the EPA. Environmental research opens jobs for people, as well.

Image Source

However, you do see a sturdy growth with vehicle miles traveled. Yet, with many people stuck in their houses, it can be assumed that vehicle emissions have been lowering. If remote work becomes the new norm, vehicle emissions might even curve down. Companies such as Apple and Twitter have already made preparations for stay-at-home work for the rest of 2020, according to USA Today. Even if companies alternated the days their employees worked, the decrease in work travel emission would decrease tremendously.

NextCore Media has always been a remote company. Since 2016, we have been running on online meetings, emails, and phone calls. Because of this, our company is completely paperless and our employees do not contribute to work traffic air pollution. Imagine if more companies worked remotely. Traffic hour pollution (and traffic) would not be as severe, that’s for sure! This is one way to spare our air!

We are nowhere close to saving the planet that we know and love, but we have countless individuals striving to get closer. With resources given to the right planet-saving people, who knows what could be accomplished. Making donations can make a tremendous impact. We are not powerless against pollution. It is time we take a stand and fight for our planet!’


This post can also be found on the Clean Green Project, a website for conscious consumers.

Other Blog Posts

Lorem Ipsum is simply dummy text of the printing and typesetting industry.

pexels pixabay 270700

Conversion Rate Optimization

  What is Conversion Rate Optimization? Conversion Rate Optimization (CRO) is the process of increasing the percentage of conversions from a website or mobile app.  ...
Read More
pexels serpstat 572056 scaled

How We Added $500,000 In Sales With 3 Stupid Simple Split Tests

In today’s advertising market there’s a million-dollar question that everyone has. “How can I increase my sales WITHOUT increasing my ad spend?” Legends say those ...
Read More
1619139619 1

Generate More Leads With These 3 Tools

Today, everyone relies heavily on a wide range of different tools to manage social selling campaigns for our clients. As you can imagine, it becomes ...
Read More
1618936212 1

4 Reasons Why You Should Get AdWords Certified

If you do a Google search for “PPC agency,” you can find thousands of businesses selling AdWords services. Why? Because Google AdWords is complicated and tough ...
Read More
Blog header 3 9

How to Use Social Proof to Boost Your Online Marketing

Have you ever been scrolling through Instagram and been drawn to a product you’ve seen repeatedly? Have you ever felt compelled to stop at the ...
Read More